Attract travelers who value authenticity and sustainability, and keep more revenue in your community.
Reach travelers who choose local on purpose, and get credit for how you already operate.
Your listing reaches visitors who are specifically looking for locally-owned, community-rooted places — not the top of a paid ad auction.
Photos, story, hours, and links, kept current by you. Update it any time; changes go live after a quick review.
Show what you already do well — local sourcing, fair work, care for place — in a profile built to surface it rather than bury it.
The Stewardship Scan scores your practices across ten dimensions and shows you where you stand, with practical steps to improve.
You appear alongside the region's other vetted businesses in a guide the destination itself promotes.
Questions about your listing go to our team, not a ticket queue. We help you get it right.
Every kind of local
GoGood welcomes the full range of businesses that make a destination worth visiting. Pick the one that fits — each is a place to start getting discovered.
Pay 10% only when GoGood sends you a booking – or choose a flat annual membership and keep 100% of every booking.
Your place is published in the guide with the Stewardship Scan and your Scorecard included. You owe nothing unless a traveler books through GoGood – then 10% of that booking, and never more.
The on-ramp for the smallest places. Keep every dollar a traveler books, and get credit for your positive local impact.
For the cafe, shop, guide service or inn that wants to be found first by travelers who choose local.
For established places with a steady booking flow, where a flat fee beats a percentage.
For lodging groups, outfitters and multi-location places. One membership covers all of your places in the guide.
Back the guide for your whole destination. Your own places get the Large tier, and the places you support get recognized alongside you.
Account + organization details. Two short steps. Free.
Photos, description, location. Save as draft anytime.
Our team reviews for fit, local ownership, and authenticity.
Approved listings publish and appear on the map – free, with nothing to set up.
No. Listing is free – there's no subscription, no trial and no payment method to add. Money changes hands only when GoGood sends you a booking (we keep 10%), or if you choose an annual membership to keep 100% of every booking.
Unpublish any time from the listing's edit page. There's no subscription behind a free listing, so there's nothing to cancel – republish whenever you're ready.
Nonprofits list for free like everyone else. If you want to go further, the Nonprofit or micro membership is $100 a year ($10 a month) for any 501(c)(3) or place with one or two staff – keep 100% of every booking and get recognized for your positive local impact. Half of every membership funds local stewardship.
A membership covers your whole business, not individual listings. Every place you list rides on the same choice: the free listing with 10% on bookings GoGood sends you, or one annual membership that keeps 100% of every booking across all of your places.
An institution – a DMO, chamber, welcome center, foundation or municipality – that backs the guide for its whole destination with a $3,500 annual membership. Half goes into the destination's Stewardship Fund, which pays the community coordinator. Partners get co-marketing, sponsor recognition across the guide and stewardship reporting for the places they support. More than one may join per destination, and listing stays free for every place either way.
It's a short voluntary self-assesment of your stewardship commitments across 10 dimensions of environmental and social stewardship and sustainability. It's also a learning tool to help you understand and enhance your impact on your community.
No, you don't have to, but if you do, your listing will be sorted higher in the listings and is more likely to be clicked. Plus, it will demonstrate your commitment to community and environmental stewardship.