Solimar International
Solimar collaborates with GoGood to help destinations build a stewardship coalition and launch a trusted, community-powered travel guide that improves visitor behavior and strengthens local impact.
About
The Challenge
Tourism depends on well-managed natural and cultural assets, yet many destinations lack a simple way to align businesses, residents, nonprofits, and government around shared stewardship goals.
Promotion often rewards volume over outcomes. Local businesses struggle to compete with large national brands and corporate operators. Communities worry about crowding, pollution, asset degradation, and economic leakage when profits leave the destination.
Destinations need a credible way to guide visitors toward authentic local experiences, improve sustainability performance, and ensure tourism value is reinvested back into the community.