Pırıl Hotel, 'The Smiling Face of Çeşme,' opened in July 2004 and is located in the center of Çeşme, 80 km from İzmir. The hotel has a total of 140 rooms, including 71 suites and 69 standard rooms, featuring various categories from Standard Land View Rooms to Pırıl Jacuzzi Suites. The property offers its own Thermal & Beauty Spa center with facilities including indoor and outdoor thermal pools, jacuzzi, fitness center, sauna, hammam, and steam room.

The hotel's restaurant, with a capacity of 300 people, serves a wide range of Turkish and international cuisines, along with à la carte dining options. Additional amenities include bars, meeting and conference facilities for 10-300 people, a night club, TV and games room, and Dilaila Beach with wooden pier, deck and grass sun terraces, accessible via complimentary shuttle service. The hotel offers specialized massage and body care treatments through its expert therapists, including full-body massage, sports massage, aromatherapy baths, and anti-aging treatments.